10 reasons to book direct

Booking direct is best...

We know that sometimes it can be a struggle booking a holiday and not knowing where to get the best deals, which is why we recommend booking directly with us.

We're committed to offering the best price available and we’re known for doing the best we can for our guests. Booking directly also has a range of other benefits, take a look at just a few reasons booking directly benefits you below.

Best Price Guaranteed

Best Price Guaranteed

In the unlikely event that you find your stay cheaper elsewhere, we promise to match the price quoted elsewhere.* 

Exclusive Offers

Exclusive Offers

You will receive exclusive offers and the most up-to-date information.

72 Hour Cancellation

72 Hour Cancellation

Our cancellation policy is 3pm 72 hours before your arrival date, giving you the flexibility you need.

Hassle Free Booking

Hassle Free Booking

Reserving on our website or booking on the phone is quick, clear, and easy and we can guarantee a friendly voice on the other end. 

Exclusive offers and up to date information

Exclusive offers and up to date information

We have teamed up with many North Devon attractions to offer our guests exclusive discounts, which are only available when you book direct.

Brend Collection

Brend Collection

When you book direct you will be entitled to exclusive discounts and benefits available across the Brend Collection including 10% off total spend in a number of establishments. 

Free Leisure Facilities

Free Leisure Facilities

As a hotel guest at The Imperial Hotel, you will have the opportunity to use the leisure facilities at the Barnstaple Hotel free of charge.

Latest Information

Latest Information

Our websites are continually being updated with the latest details and photography so we will always provide you with the most up-to-date hotel news and information.

Room Upgrades

Room Upgrades

We always do our best to allocate you the best rooms we have available when you book directly with us, where possible we’ll offer free upgrades to guests that book direct.

We'll always try to accommodate you

We'll always try to accommodate you

We also have a number of other hotels in the same town so if we are unable to accommodate you we can get you in touch with hotels that can.

How does it work?

We guarantee that you'll find the best offers and prices here or through our reservation team. 

In the unlikely event that you find a lower publicly available rate, on a competing website (with the same restrictions, payment requirements, dates etc) then we will match it. 

Please note you will first need to make your reservation either through our website or through our reservation team before you can submit a claim.

Upon verification of your claim, The Imperial Hotel will honour the rate for the nights for which the lower rate was found.

Rooms on the other websites must be bookable on the internet at the time of verification.

How to make a claim

Please forward your reservation confirmation email received from your chosen Brend Hotel together with the following information:

  • Your full name
  • Your reservation number
  • Your arrival date
  • The number of room nights our reservation is for
  • A print screen of the web site where the lower rate is available and the website address

Please send this information to reservations@brend-imperial.co.uk. View full terms and conditions here.